Product Description
Depicting the right sense of attitude, service and market position with just a tiny image and type is a major challenge. Yet great letterhead and business card design is crucial because it showcases a designer’s–or client’s–business in a glance. Where else must a design idea be conveyed so economically, focusing on the brilliance of the concept, uncluttered by coupons, price lists, graphs, or photographs? Designer’s will find advice and examples that illustr… More >>
Product Description
Discusses the elements of letterhead design, type, visual effects, and special production techniques, and shows a variety of designs…. More >>
Product Description
Identify provides practical advice for designers and their clients on creating effective corporate identity. This is a practical guide that combines sound advice on researching, commissioning, briefing, designing and producing a basic identity system — logo, letterhead and business cards — with a survey of the most successful identities from around the world. Identify also examines related issues such as trade mark legislation, and comes with a compr… More >>
Identify: Building Brands Through Letterhead Logo and Business Cards
